2017 Google Adsense CPC ranking by top 80 countries
2017 Google Adsense CPC ranking by top 80 countries
Purchasing power of people
This is the main deciding factor of Google Adsense payment to publishers. If people spend more money for online purchases, it will benefit sellers and thereby increase chances of advertisements. That is why publishers in developed countries are given more CPC than third world and fourth world countries.Competitive nature of advertisers
This also limits flow of money to advertisements. If people don’t care much about advertisements, there is no point in advertising heavily. If advertising make serious differences in selling, sellers will be more focused on advertising.List of countries by Adsense CPC
Here is a table of countries ranked by their adsense CPC. Here, CPC means Cost Per Click and CTR means Click Through Rate.
No.
|
Country
|
Avg. CPC ($)
|
Max. CPC ($)
|
Avg. CTR %
|
1
|
United States (US)
|
0.30 – 0.70
|
>15
|
2-3
|
2
|
Canada
|
0.50 – 2
|
>17
|
2
|
3
|
United Kingdom (UK)
|
0.10 – 0.60
|
>9
|
1-2
|
4
|
Germany
|
0.40 – 1
|
>11
|
1-3
|
5
|
Thailand
|
0.30 – 1
|
6
|
2
|
6
|
Japan
|
0.20 – 0.80
|
4
|
3
|
7
|
United Arab Emirates (UAE)
|
0.15 – 3
|
11
|
4
|
8
|
Switzerland
|
0.20 – 1
|
6
|
3
|
9
|
Italy
|
0.10 – 0.50
|
3
|
1-3
|
10
|
South Korea
|
0.15 – 1
|
4
|
1-3
|
11
|
Singapore
|
0.15 – 0.9
|
5
|
1-2
|
12
|
Malaysia
|
0.6 – 0.60
|
2
|
2
|
13
|
Qatar
|
0.6 – 0.70
|
3
|
3
|
14
|
New Zealand
|
0.10 – 0.40
|
3
|
4
|
15
|
Kuwait
|
0.30 – 2
|
14
|
4
|
16
|
Spain
|
0.10 – 0.60
|
2
|
3-4
|
17
|
Ghana
|
0.10 – 0.30
|
1
|
3
|
18
|
Zambia
|
0.05 – 30
|
1
|
4-5
|
19
|
Saudi Arabia
|
0.10 – 1
|
7
|
3-4
|
20
|
Turkey
|
0.10 – 0.50
|
2
|
3
|
21
|
India
|
0.10 – 0.45
|
3
|
3-5
|
22
|
Cameroon
|
0.05 – 0.30
|
2
|
3
|
23
|
Brazil
|
0.10 – 0.50
|
1
|
2-3
|
24
|
Netherlands
|
0.06 – 0.70
|
2
|
2
|
25
|
Indonesia
|
0.06 – 0.38
|
1
|
2-3
|
26
|
Bangladesh
|
0.05 – 0.30
|
1
|
4
|
27
|
Philippines
|
0.03 – 0.25
|
1
|
3-5
|
28
|
China
|
0.05 – 0.80
|
6
|
2-3
|
29
|
Brunei
|
0.04 – 0.23
|
<1
|
5
|
30
|
Afghanistan
|
0.03 – 0.15
|
<1
|
4-5
|
31
|
Palestine
|
0.02 – 0.10
|
<1
|
4
|
32
|
Oman
|
0.03 – 0.12
|
<1
|
2-3
|
33
|
Lebanon
|
0.03 – 0.08
|
<1
|
3-4
|
34
|
Hong Kong
|
0.05 – 0.55
|
5
|
3
|
35
|
Sri Lanka
|
0.02 – 0.30
|
2
|
1-2
|
36
|
South Africa
|
0.02 – 0.20
|
1
|
5-6
|
37
|
Jordan
|
0.03 – 0.40
|
2
|
2-3
|
38
|
Ecuador
|
0.03 – 0.20
|
1
|
2
|
39
|
Ukraine
|
0.03 – 0.15
|
1
|
3
|
40
|
Egypt
|
0.01 – 0.35
|
1
|
3-4
|
41
|
Algeria
|
0.01 – 0.30
|
1
|
4
|
42
|
Russia
|
0.02 – 0.50
|
3-5
|
1-2
|
43
|
Pakistan
|
0.01 – 0.10
|
<1
|
5-6
|
44
|
Iran
|
0.02 – 0.20
|
1-2
|
3-4
|
45
|
Ethiopia
|
0.02 – 0.10
|
<1
|
3-4
|
46
|
Azerbaijan
|
0.02 – 0.10
|
<1
|
4
|
47
|
Sudan
|
0.01 – 0.10
|
1
|
3-4
|
48
|
Somalia
|
0.01 – 0.06
|
1
|
4
|
49
|
Libya
|
0.01 – 0.08
|
1
|
2-3
|
50
|
Burundi
|
0.01 – 0.10
|
1
|
3
|
51
|
Myanmar (Burma)
|
0.00 – 0.05
|
<0.50
|
3-4
|
52
|
Zimbabwe
|
0.03 – 0.15
|
1
|
3
|
53
|
Yemen
|
0.03 – 0.20
|
1
|
2-3
|
54
|
Vietnam
|
0.05 – 0.50
|
>1
|
3-4
|
55
|
Trinidad & Tobago
|
0.10 – 1
|
10
|
2-4
|
56
|
Taiwan
|
0.10 – 0.50
|
3
|
2
|
57
|
Syria
|
0.02 – 0.10
|
1
|
3
|
58
|
Sweden
|
0.06 – 0.20
|
1-2
|
3
|
59
|
Romania
|
0.08 – 0.35
|
2
|
2-3
|
60
|
Portugal
|
0.05 – 0.50
|
3
|
3
|
61
|
Poland
|
0.10 – 0.50
|
1
|
2
|
62
|
Norway
|
0.10 – 0.45
|
1
|
2-3
|
63
|
Nigeria
|
0.10 – 0.40
|
1
|
2-3
|
64
|
Nepal
|
0.05 – 0.25
|
1
|
3
|
65
|
Morocco
|
0.08 – 0.50
|
1
|
2-3
|
66
|
Mexico
|
0.10 – 0.50
|
1 – 2
|
3-4
|
67
|
Kenya
|
0.01 – 0.22
|
1
|
1
|
68
|
Israel
|
0.10 – 0.36
|
1
|
2
|
69
|
Ireland
|
0.12 – 0.45
|
3
|
2-3
|
70
|
Iraq
|
0.01 – 0.10
|
1
|
3
|
71
|
Hungary
|
0.10 – 0.47
|
1
|
2-3
|
72
|
Greece
|
0.04 – 0.10
|
1
|
3
|
73
|
France
|
0.10 – 0.50
|
2
|
2-5
|
74
|
Finland
|
0.07 – 0.20
|
1
|
1-2
|
75
|
Denmark
|
0.10 – 0.40
|
1
|
3
|
76
|
Czech Republic
|
0.06 – 0.18
|
1
|
3
|
77
|
Australia
|
0.15 – 1
|
3-5
|
2-3
|
78
|
Austria
|
0.10 – 0.60
|
2
|
3
|
79
|
Argentina
|
0.04 – 0.30
|
1
|
4-5
|
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